About me

I began in computer science and found my way to product design through Fine Arts and a Master’s in Social Sciences in Paris. That cross-disciplinary path shapes how I work: with equal attention to the systems behind an experience and the people moving through it.

For more than a decade, I’ve designed digital products across technology, banking, retail, and agency environments. From Algiers to Paris and now Toronto, I’ve learned to bring clarity to complex problems, turning ambiguity into practical, thoughtful experiences.

Outside of work, I’m usually training, reading, sketching, or planning the next trip.